Prime Day used to be a once-a-year shopping extravaganza, but a second Prime Day is coming in October – named the “Prime Early Access Sale (opens in new tab).”
Exclusive to Prime members, Prime Day offers a smorgasbord of Black Friday-like deals on just about everything including laptops, tablets, and peripherals, and part deux will be no different.
Prime Day’s humble beginnings started out as 24-hour event in 2015 to celebrate Amazon’s 20-year anniversary. Over the course of the years, the once-a-year sale has turned into a 48-hour smorgasbord of deals and now, the company’s going even further and dropping a whole new event in the Fall.
What is Amazon Prime Early Access?
Prime Early Access is going to be very similar to Prime Day, which means it will be Amazon’s own take on Black Friday — a sales extravaganza for Amazon Prime members only.
Deals will be spread across two categories, including spotlight deals (the big ones that last for roughly 6 to 8 hours) and Lightning Deals, which are surprise deep discounts on some pretty good tech that are briefly available until they sell out.
When is Amazon Prime Early Access Sale?
(Image credit: Shutterstock)
Amazon Prime Early Access Sale is happening on October 11 to 12, and I’d like the record to show that I predicted this and got it right! Here’s this same piece a week ago.
(Image credit: Future)
It’s the little wins that make a job oh so sweet, and I’ll keep my bragging to a minimum. The writing was on the wall anyway, when you look to past Prime Day dates.
Prime Day 2015: July 15Prime Day 2016: July 12Prime Day 2017: July 11 to 12Prime Day 2018: July 16 to 17Prime Day 2019: July 15 to 16Prime Day 2020: Oct. 13 to 14Prime Day 2021: June 21 to 22Prime Day 2022: July 12 to 13
Outside of the two Prime Days affected by the pandemic, Amazon has been very consistent in the timing of its sales — holding it on the second week of July. But let’s look at that 2020 Prime Day for a moment.
Because sure, it was at the midst of a trying time for us all, but it was really well timed for those looking to treat themselves to some retail therapy or get an early start on Xmas presents.
So, October was a clear answer to this conundrum of giving you a sales event while not biting into any potential Black Friday sales.
Where do I get Amazon Prime?
Good question! You can pick up a 30-day free trial (opens in new tab) right now then pay either $14.99 (£7.99) a month.
The subscription doesn’t just give you access to Prime savings and free delivery, it also unlocks the door to Prime Video, music streaming and unlimited photo storage.
What to expect during Prime Early Access
During Prime Day, bargain shoppers get their hands on tons of deals on today’s essential gadgets. It’s one of the best times of the year to score steep discounts on laptops, tablets, peripherals and more. You can expect more of the same with Prime Early Access.
Competing retailers like Best Buy and Walmart and stage their own sales events alongside Amazon’s Prime Day event. Frugal shoppers will want to check out these Autumnal sales for deep discounts on the latest tech, video games, home theater and more.
Here are the best (super early) Prime Early Access deals you can get today in both the US and the UK.
Laptops (US)Laptops (UK)Tablets (US)Headphones